Virtual Marketing Manager
budget
friendly
fully
scalable
additional
resource
upskills
your team
Your on-demand marketing solution for adding resources, upskilling your team & bringing agency capability in-house.
Lack of resources is a common gripe for many businesses, but we know that it doesn’t always make sense to recruit. And even when it does, it’s not always easy to find and retain top marketing talent! That’s why we offer you a remote marketing resource that can seamlessly integrate into your business to develop plans, execute campaigns and deliver results – without the need for additional hires!
With our Virtual Marketing Manager service you get an on-demand marketing resource at a fraction of what it costs to employ an in-house marketing professional. And because even with an existing marketing department it’s unlikely that you have all the skillsets your business needs, you can also use our Virtual Marketing Management solution to bridge any skill gaps in your teams.
Bring agency capability in-house with fully scalable virtual marketing manager services that are tailored to support you in areas such as marketing planning, content creation, search engine optimisation (SEO), PPC, social media, and more. Whether you require short-term support or ongoing assistance, we’re here to provide you with the necessary resources, when you need them most.
Unsure of what’s needed to enhance your marketing? Our marketing audit services will help by evaluating your current marketing performance, making actionable recommendations for improvements, and supporting you in the implementation of these.
How our virtual marketing manager can deliver your business needs.
Marketing Operations
Carry out the day to day marketing operations and key marketing activities.
Marketing Strategy
Develop a marketing strategy to provide direction and alignment with your business goals.
Marketing Plan
Develop a marketing plan as the strategic roadmap for all your marketing activities.
Managing Budgets
Manage your marketing budget effectively, ensuring best value and smart marketing spend.
Marketing Contact
Liaise with your existing suppliers and agencies so that there is just one point of contact for you.
Team Player
Working collaboratively with all teams and bringing new perspective & ideas to the table.
Campaign Management
Develop & manage new product launches, events and any other campaigns or projects.
Reporting on KPIs
Regular performance reporting so you can keep track of the marketing progress and key metrics.
Virtual Marketing Manager.
Flexible Monthly Packages.
Our Virtual Marketing Management service is a cost effective solution for giving you expert marketing support as and when you need it. We provide an itemised record of all activities so you can keep track of where and how your budget is being spent. Plus, the service is fully flexible so you can scale up or down as you like. *All monthly package prices exclude VAT.
starter
Suitable for businesses requiring the minimum level of marketing or very specific project support.
From £550
Most popular
standard
Suitable for businesses requiring a moderate amount of marketing support and a hands-on approach.
From £960
ultimate
Suitable for businesses requiring a more intense and complex level of marketing support.
From £1,330
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FAQs
A virtual marketing manager is a professional who works remotely to provide strategic marketing guidance and support to businesses. They help develop and execute marketing strategies, manage campaigns, analyse marketing data, and coordinate with internal teams or external agencies.
A virtual marketing manager can offer a wide range of services to boost your business’s marketing efforts. Some key areas where they can assist include:
- Developing and implementing effective marketing strategies
- Managing digital marketing campaigns and social media presence
- Conducting market research and analysing customer data
- Identifying and targeting the right audience for your products or services
- Optimising website and landing pages for better conversion rates
- Monitoring competitor activities and industry trends
- Providing regular reports and insights on marketing performance
Effective communication and collaboration are crucial when working with a virtual marketing manager. Here’s how you can ensure smooth interactions:
- Schedule regular meetings via video calls or phone to discuss strategies, progress, and goals.
- Utilise project management tools and shared documents to keep everyone on the same page.
- Clearly define expectations, objectives, and timelines for each project or campaign.
- Provide access to relevant data, marketing materials, and necessary login credentials.
- Maintain open and timely communication channels, allowing for quick feedback and updates.
At black&blanco, pricing for virtual marketing manager services can vary based on the scope and complexity of your marketing needs. We offer flexible pricing models, including hourly rates, retainer agreements, or project-based pricing. Payment terms will be discussed and agreed upon during the initial consultation to ensure transparency and mutual understanding.
The timeframe for seeing results can vary depending on several factors, including the industry, competition, marketing goals, and budget allocated. Typically, it takes several weeks to a few months to observe the impact of strategic marketing efforts. However, it’s important to recognise that marketing is an ongoing process, and continuous optimisation and refinement are often needed to achieve long-term success.
Yes, a virtual marketing manager can help with SEO (Search Engine Optimisation) and online advertising. They can conduct keyword research, optimise website content, and implement SEO best practices to improve organic search rankings. They can also create and manage online advertising campaigns, whether it’s through search engines (like Google Ads) or social media platforms (like Facebook Ads), to drive targeted traffic and generate leads.
Yes, content creation and social media management are within the scope of services offered by a virtual marketing manager. They can develop content strategies, create engaging and informative content for various platforms (blogs, website content, email newsletters, etc), They can also create content for social media channels and monitor social media interactions, respond to comments or messages, and engage with the audience to build brand awareness and loyalty.
Absolutely. A virtual marketing manager is proficient in analysing marketing data and drawing valuable insights. They use tools like Google Analytics, social media analytics, and marketing automation platforms to track key performance indicators (KPIs). They can provide reports on website traffic, conversion rates, campaign success, and customer behavior. This data-driven approach helps identify strengths, weaknesses, and opportunities for improvement, allowing informed decision-making for future marketing strategies.
In many cases, working with a virtual marketing manager can be more cost-effective than hiring a full-time, in-house marketing manager. With a virtual marketing manager, you have the advantage of paying for the specific services and hours you need. You also save on costs associated with employee benefits, training, and office space. Furthermore, virtual marketing managers bring expertise across multiple industries and can provide fresh perspectives, often at a fraction of the cost of an in-house resource.
Please note that these FAQs provide general information about our virtual marketing manager services. For personalised and specific queries, we recommend contacting our team at black&blanco for a consultation.
